Melodramatic for the People: Climate has a communications/storytelling problem, for sure. We’re either steeped in doom or shaming individuals for not doing enough. There is a better way that reaches more people where they are.

the climate story right now is in a very weird state of flux a) the warming we've priced in is bad and really starting to show itself b) the renewable story is astoundingly good and getting better we are left with "warming is going to get worse but almost certainly not as much as it could have"

it's always important to demand better, but part of the reason that the story of climate policy isn't sticking is partly because bad news feels more plausible and partly because the people most invested in this policy understand its limits. www.notus.org/biden-2024/v... hard to sell "mixed-positive"

Biden’s Record Is Full of Climate Wins — So Why Don’t Voters Know It?www.notus.org Environmental groups are making a concerted effort to educate voters about President Joe Biden’s climate policies ahead of the election.

I think a lot of folks steeped in climate doomerism have internalized "we break 1.5/2C and we're Totally Doomed" but every tenth of a degree we can prevent, warming-wise, is very important! 1.6C > 1.7C > 1.8C, etc it is important to take the good news as evidence that we can limit the damage

Climate has a communications/storytelling problem, for sure. We’re either steeped in doom or shaming individuals for not doing enough. There is a better way that reaches more people where they are.

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