Phil Theobald: I'm delighted to report that the Pizza Hut box from 2021 that lets you play an AR version of Pac-Man still works.

I'm delighted to report that the Pizza Hut box from 2021 that lets you play an AR version of Pac-Man still works.

Out of curiosity, I just checked to see if any of these Pizza Hut x Pac-Man boxes are currently on eBay. There are two. One is available for $30.00 + $5.45 shipping (or best offer). The other is listed for $200.00 + $57.40 shipping (or best offer). Good luck!

When I worked at Niantic we acquired the company who built the tools for this (8th Wall) - really cool folks there and their tech was way better than our in-house stuff

We used that pac man box for so, so many pitch decks

This has got to be one of the best AR marketing gimmicks I’ve ever seen. A legit great idea.

I totally missed this, and this is a legit cool use of AR. They should do this on cereal boxes.

Post