Derek Willis: Next step: "For just $29.99 a month, CVS+ customers get priority access to secure materials in all of our stores!"

My local CVS has locked all products behind glass as, I guess, an anti-theft measure. They’ve also severely understaffed the store. So if you want to buy anything, you have to stand in the aisle for 15 minutes, repeatedly pressing an “assistance needed” button. Masterful gambit, CVS. No notes.

The Shoplifting Myth Is Killing Retail

Turning the “convenience” knob on your convenience store chain further and further down towards zero, looking back at shareholders for approval.

Next step: "For just $29.99 a month, CVS+ customers get priority access to secure materials in all of our stores!"

“Along with AI-based product recommendations!”

Curated.

Getting tragedy-then-farce backwards on this one

I do wonder if they're charging brands more to be on the unlocked shelves. I 100% bought deodorant because it was the kind not behind glass

*Retinal scan required

Fast Pass at the self check out line

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