Rufus Hickok: I feel like companies with an online component really need to understand that it's not just the AI bots making their websites difficult and annoying; it's also being asked to "rate" every single interaction you have with a live person.

I feel like companies with an online component really need to understand that it's not just the AI bots making their websites difficult and annoying; it's also being asked to "rate" every single interaction you have with a live person.

I mean, *no* I don't want to "rate" my doctor's performance in our appointment today; that's demeaning as hell. Yeesh!

That stuff has really gotten out of control. Stop badgering me to give you my feedback! Just believe in yourself!

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