I remember when this study came out. I was in college and I couldn't believe it. So I asked some conservative classmates and sure enough, they thought Colbert was just the conservative Jon Stewart. One in particular became EXTREMELY mad at me about this study. He got a job in Texas in politics.
People talk about the decline of media literacy but it's been an issue for centuries. Some people really aren't operating on any high level
They thought Colbert's Colbert character was a conservative, for instance
