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american television advertisements told americans that breakfast was the most important meal, and americans accepted this as fact and repeated it to each other. given this level of epistemology no one should be allowed to wonder how we ended up here
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When everyone was so flabbergasted that Trump won in 2016 I was like "Have you ever like actually spoken to an American voter? Of course this happened"
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breakfast is the most important meal of our lifetimes
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And when pizza is on a bagel you can eat pizza any time.
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See also: 10,000 steps per day (created by a marketing firm for a pedometer company)
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dinner is the most important meal of the day no matter the time that it is eaten
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I think that one was an invention of Edward Bernays, nephew of Sigmund Freud. Too much pork belly, and nobody wants to buy it.