Yep. One of the biggest blind spots people have is assuming that underneath, others share the same basic values as them. They have trouble imagining an ideology that is completely misaligned with theirs.
No, fascism arises when a population senses the way to remedy chaos or aggrievement is a "strong hand." It never works but that's how it starts.
No ordinary citizen WANTS fascism and its consequences. But the final step seems like the best, possibly drastic, option.