Who is this company? Is it products that people can make or is all done by them? I'm confused by the context, as if this is something big that I should be freaked out by or just some stupid edgelord.
And yeah, what the hell?
It could be a "You put your premade image on a doormat" thing.
I've created things that custom before.
And yeah I can't find them either, hence the question.
Possibly, but the product image appears as though the foreground and background colors are woven together and typically custom text or graphic products rely solely on screen printing and appliques.
Honestly though your guess is as good as mine.